TruStage Reports Strong 2025 Financial Performance, Generating Over $6 Billion In Revenue And Advancing Consumer Protection
By CU Today Staff —
MADISON, Wis.--TruStage reported strong financial performance in 2025 across its diverse product and solutions portfolio, despite a challenging market environment, the company reported.
TruStage ended the year with over $6.1 billion in revenue, $312 million in net income and $36.1 billion in assets under management. The company’s financial strength was affirmed by ratings of A from AM Best, A+ from S&P and A2 from Moody’s, underscoring disciplined financial management and long-term stability.
“Despite inflationary pressures, market swings, and unpredictability, TruStage achieved strong results in 2025 and delivered on our promises to middle market consumers and partners,” said Terrance Williams, president and CEO of TruStage. “The ‘people helping people’ principle that has anchored us since 1935 remains our compass for the path forward, and I am incredibly confident in our future.”
TruStage continued to deliver for customers by providing over $2.6 billion in total benefits paid in 2025 across 42 million consumers.
TruStage added that it also remains dedicated to strengthening communities through meaningful partnerships. In 2025, the TruStage Foundation:
For more information, see the full 2025 Annual Report.
Originally reported by CU Today.